The year 2023 is just four months away and in this post-pandemic scenario, companies are still recovering from the losses they suffered in 2020. Thanks to digital-first technologies that gave global enterprises hope and the ability to work remotely and continue their business practices by moving to digital, mobile-first, cloud-based, cross-platform solutions.
This rapidly growing adoption of enterprise digital mobility solutions is becoming a motivating factor for technology leaders to innovate in mobile technologies. And this will indeed open up many opportunities for enterprises to excel in the competitive marketplace.
Especially today, when people prefer mobile devices to the traditional system, companies need to think about moving their services to mobile-first software solutions.
Mobility trends in IT are evolving rapidly, and we can look forward to seeing what innovations they will bring in the remaining months of 2022, in the coming year 2023, and beyond.
Why Does It Have To Be Mobile Development?
With the increasing demand for mobility solutions and the ability to have everything at your fingertips, the mobile app development market has seen a massive upsurge. Below are the facts that anent need and innovation in the mobile app industry.
Smartphone Ground
According to a study, the number of smartphone users has been growing by 0.3 to 0.6 billion every year since the development of smartphones. The number of smartphone users started at 3.6 billion users in 2016, was recently reported at 6.6 billion smartphone subscriptions (in 2022) and is expected to reach 7.7 billion subscriptions by 2027. If we only look at the growth of smartphone users from 2016 to 2022, we could see an annual increase of 10.4% in the user base.
Smartphone Usage
If you observe people around you in public spaces, you will notice that they are heavily engaged in their mobile activities.
One study found that by 2021, a normal person will spend an average of 4 hours and 23 minutes per day checking smartphones. However, with the increasing number of mobile applications, the usage time is expected to increase to 4 hours and 35 minutes by 2023. Moreover, an average smartphone addict looks at the screen 262-250 times a day, which takes less than 5 minutes.
The reasons for this increase in intensive smartphone use are the digitization of financial, shopping, and administrative services, the easy availability of entertainment material, and much more.
Given the intensive smartphone usage, companies have the opportunity to generate $935 billion in business by offering services with the most advanced mobile app solution.
Statistic for Mobile App Development and Downloads
When discussing mobile app development and download statistics, the concepts of Android apps and iOS apps must be considered along with the Google Play Store and App Store.
Google Play Store
Google is the most trusted and widely used platform by the global audience daily for even the smallest search query. In the Q1 2022 survey, the community counted over 2.65 million Android apps with more than 494,000 publishers in the Google Play Store alone.
Given this growing number of Google Play Store apps, the most recent app download rate recorded was around 111.3 billion, an increase of around 50% over the 2016 app download rate.
App Store
The Apple App Store is the second largest and closest competitor to the Google App Store, with a regionally diverse user base.
Currently, there are 2.11 million iOS mobile device apps available on the App Store with more than 724,000 publishers worldwide. Of the total iOS apps in the App Store, about 221,666 are games, and the rest are non-game apps.
According to the survey, 36 thousand iOS mobile apps were published in the App Store worldwide in June 2022 alone. Mobile App Growth Affecting Factors 2023.
You now know that around 90% of smartphone users’ time is spent on mobile apps.
However, you also want to know what features drive smartphone users to stick with their favourite mobile app. The below study will help you get ideas to make your mobile app solution even more productive.
Features and Functionalities of a Mobile App
1. Attractive Designs for Mobile Apps UI /UX
Mobile UI/UX design trends are the most fluctuating ever. In recent years, mobile UI/UX design has evolved a lot and has become an essential factor for the success of your mobile apps. With this, the competition in the market for the best mobile app UI /UX to ensure maximum user engagement is also growing.
2. Excellent Performance
For the success of any mobile application, the best performance in terms of faster and crash-free operation is the key. In today’s fast-paced world, mobile app users demand apps that release new updates frequently, provide a rewarding user experience, and meet all their needs.
With such intense competition in the mobile app market, the performance of your mobile apps is the only key.
30% of mobile app users want their favourite app to load in just a few seconds. 49% of mobile app users will wait for an app to load if it takes 2 to 3 seconds or a maximum of 5 seconds.
If you do not meet this loading speed, you can lose potential loyal mobile app users.
{According to Forrester Research, the average mobile user uses 25 apps per month, and 80% of users use only 5 mobile apps per month.}
3. platform-specific audience
You already know that Android and iOS platforms count the audience latest after the region with their successful user engagement. Therefore, it is important to choose the type of app development wisely. You also know the cost of mobile app development for Android and iOS, where iOS app development prices are indeed a bit higher.
Be a part of the success trends of mobile app development solutions
After learning about mobile app development and business revenue generation, you may feel motivated to develop your mobile app. Do you have an idea about the type of app development? Simply put, “What kind of mobile app do you want to develop?” We make the research easy for you. With the increasing motivation for mobility, mobile app development and adoption, rates will skyrocket in the next few years. So that was all about mobile app growth statistics and trends to watch out for in 2023 and beyond.
